An Atlas IIAS rocket successfully launched the AMC-10 satellite on Thursday evening from Cape Canaveral, Florida. The rocket lifted off at 2346 UTC (6:46 pm EST), and the satellite separated 28 minutes later. The launch was delayed nearly and hour because of problems with a helium valve. Lockheed Martin built the AMC-10 satellite, which will provide regular and high-definition television broadcasting services in the US.